zerofootprint
Toronto’s Mayor David Miller is planning to launch the project GoZero! Toronto during the C40 Climate Summit this week. The project
is a joint venture between the City of Toronto and Zerofootprint, a Toronto-based not-for-profit who designed and developed the innovative tool at the heart of the campaign. This tool brings together environmental science and business intelligence from software company Business Objects for the first time, to help the world tackle climate change.
At the intersection of social networking and climate change action, the new tool should gain popularity quite fast in a town that is known for its web-savvy population. In fact, the project is even called a “green facebook”, possibly alluding at the fact that Torontonias have gone crazy for Facebook
If you can’t wait a couple of days until the new tool is released, go use the zerofootprint carbon calculator and start feeling guilty. Time to take action.
Toronto, Canada
Juan – I’m sure you’ve heard about the MOU that was signed between San Fran & Toronto’s ICT sectors, this is just the start on some exciting things between the two cities…
[...] As mentioned earlier this week, Toronto’s Mayor launched the project Zerofootprint Toronto: A dynamic hybrid of environmental footprint calculator and a web-based social network, Zerofootprint Toronto is designed to help citizens reduce their environmental footprint significantly. The new tool graphically illustrates to users the impact every aspect of their daily lives has on the environment while allowing them to network with like-minded friends, neighbours and co-workers to create a virtual eco-community. [It] combines state-of-the-art business intelligence software and the best environmental engineering science to calculate, analyze and visualize the environmental impact of decisions around transportation, food, heating, cooling and lighting homes and offices, shopping, water use and waste production. [...]