It would seem as if large corporations, in their quest to spread around the world, are functioning as the engine for a more powerful effect than their mundane mission: they are forcing the convergence of centuries of customs and cultural manifestations within the economic hubs they require, creating a new global culture. All the participants will have no remedy but to confront each other and transform themselves in the process.
This is how I started this blog over two years ago. Since then the idea of a global culture has continued to evolve and I admit the 180 posts have taken me in directions I didn’t suspect. The understanding of cosmopolitanism has more recently taken this blog through an upbeat phase that aligns better with the events of my life. This month, my job got a little bit easier…
This is the theme of the 2008 Olympic Games in Beijing. For a few weeks the whole world will be going oriental as McLuhan once said. Tourists impressed by the sights of a transformed Beijing, spectators bombarded by hours of “place branding” or Chinese not used to the sudden attention. Everyone should have a better understanding [...]
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