Global Culture

In the future there will only be cities with a shared global culture

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starbuckization of society

May 22nd, 2006 · No Comments

I guess using Starbucks in my original manifesto was dead-on. Via kiddo I’m learning of an article written by Bruce Horovitz published on USA Today entitled “Starbucks aims beyond lattes to extend brand”. I guess I’m not being paranoid. Global brands ARE buying our raw culture and selling it at a premium in the form of cool trendy products.

Some may argue that having an advocate for the dissemination of culture across the world is a good thing, I wonder what will be the mechanism to decide what is embraced and what is not. It will most certainly be money. This is how culture looses.

Tags: Corporations

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